{"id":2387,"date":"2026-07-06T09:30:00","date_gmt":"2026-07-06T06:30:00","guid":{"rendered":"https:\/\/www.tapyom.com\/?p=2387"},"modified":"2026-07-06T09:30:00","modified_gmt":"2026-07-06T06:30:00","slug":"parachute-for-12-the-luxury-la-bedding-brands-sold-out-target-collection-is-back-and-i-dont-expect-it-to-stay-in-stock-for-long","status":"publish","type":"post","link":"https:\/\/www.tapyom.com\/?p=2387","title":{"rendered":"Parachute for $12? The Luxury LA Bedding Brand\u2019s Sold-Out Target Collection Is Back \u2013 and I Don\u2019t Expect It to Stay in Stock for Long"},"content":{"rendered":"
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I first fell in love with Parachute during a stay at one of my favorite design hotels: the Santa Monica Proper, designed by none other than Kelly Wearstler. The bathrobe I swaddled myself in proved to be the gateway into what would become a dangerous \u2013 and very expensive \u2013 obsession with the Los Angeles-based bedding brand.<\/p>\n

Now, my bank account, too, is enjoying a bit of a vacation. Parachute has just brought back its sold-out collaboration with Target<\/a>, spanning cotton sheet sets<\/a>, duvet covers<\/a>, gauzy bed blankets<\/a> (a house signature), quick-drying towels<\/a>, and, of note, a hotel-worthy lineup of robes<\/a>. Expect organic textures, yacht stripes, and California cool expressed through sun-washed palettes and an easy, lived-in sensibility.<\/p>\n

The collection ranges from just $12 to $169 \u2013 a far cry from Parachute\u2019s usual luxury pricing, where bed sheet<\/a> sets can top $400 and quilts upwards of $500.<\/p>\n

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\n
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\"Parachute<\/p>\n<\/div>\n<\/div>

Finally, an excuse to do less this summer: lightly rumpled bed sheets<\/a> is actually the look.\u00a0 <\/span>(Image credit: Target)<\/span><\/figcaption><\/figure>\n

Dreamed up in a city where the sun always shines, Parachute’s beachy brand of luxury<\/a> looks better the less you fuss with it. A personal mix of, say, Cove Casual Organic Sheets<\/a>, Pecan & Parchment Linen Pillowcases<\/a>, and the Palm Jacquard Bed Blanket<\/a> manages to wake up looking more editorial than messy \u2013 which, frankly, is exactly my energy this time of year.<\/p>\n

Elsewhere, you can also snap up the lesser-seen bedding<\/a> essentials where tremendous quality matters most: mattress toppers<\/a>, comforters<\/a>, and pillow inserts<\/a>, while the details that tend to get the most airtime \u2013 such as decorative pillows<\/a> \u2013 abound.<\/p>\n

Sweltering in the New York shoebox apartment where I currently write, I\u2019ll gladly borrow a little California cool to survive another East Coast summer. <\/strong>These are the eight pieces I’m eyeing before Parachute for Target<\/a> sells out again.<\/p>\n

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\"Full\/queen<\/p>\n<\/div>\n

<\/p><\/a> \n

\n
\n
Parachute for Target<\/div>\n
Casual Organic Cotton Wide Stripe Duvet Cover Set<\/div>\n<\/div>\n
\n<\/div>\n<\/div>\n<\/div>\n
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\"Full\/queen<\/p>\n<\/div>\n

<\/p><\/a> \n

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Parachute for Target<\/div>\n
Casual Organic Cotton Duvet Cover & Sham Set<\/div>\n<\/div>\n
\n<\/div>\n<\/div>\n<\/div>\n
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\"King<\/p>\n<\/div>\n

<\/p><\/a> \n

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Parachute for Target<\/div>\n
Relaxed Linen Stripe Pillowcase Set <\/div>\n<\/div>\n
\n<\/div>\n<\/div>\n<\/div>\n
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\"Velvet<\/p>\n<\/div>\n

<\/p><\/a> \n

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Parachute for Target<\/div>\n
Velvet Mini Lumbar Pillow<\/div>\n<\/div>\n
\n<\/div>\n<\/div>\n<\/div>\n
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\"Queen\/king<\/p>\n<\/div>\n

<\/p><\/a> \n

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Parachute for Target<\/div>\n
Stitched Gauze Bed Blanket<\/div>\n<\/div>\n
\n<\/div>\n<\/div>\n<\/div>\n
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\"S\/m<\/p>\n<\/div>\n

<\/p><\/a> \n

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Parachute for Target<\/div>\n
Comfy Cotton Robe <\/div>\n<\/div>\n
\n<\/div>\n<\/div>\n<\/div>\n
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\"Terry<\/p>\n<\/div>\n

<\/p><\/a> \n

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Parachute for Target<\/div>\n
Terry Check Washcloth Absinthe<\/div>\n<\/div>\n
\n<\/div>\n<\/div>\n<\/div>\n
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\"Terry<\/p>\n<\/div>\n

<\/p><\/a> \n

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Parachute for Target<\/div>\n
Terry Dot Washcloth Absinthe – Parachute for Target<\/div>\n<\/div>\n
\n<\/div>\n<\/div>\n<\/div>\n

I, for one, intend to mix Parachute for Target<\/a>‘s highly anticipated return into my own summer bedding rotation, but if you\u2019re casting a wider net, these are the cooling bed sheets<\/a> I\u2019d be looking at, too.<\/p>\n

Love beautiful design ideas, expert advice, and inspiring decor trends? Sign up for our newsletter<\/a> and get the latest features delivered straight to your inbox.<\/p>\n<\/article>","protected":false},"excerpt":{"rendered":"

I first fell in love with Parachute during a stay at one of my favorite design hotels: the<\/p>\n","protected":false},"author":1,"featured_media":2388,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2387","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1"],"_links":{"self":[{"href":"https:\/\/www.tapyom.com\/index.php?rest_route=\/wp\/v2\/posts\/2387"}],"collection":[{"href":"https:\/\/www.tapyom.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tapyom.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tapyom.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tapyom.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2387"}],"version-history":[{"count":0,"href":"https:\/\/www.tapyom.com\/index.php?rest_route=\/wp\/v2\/posts\/2387\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tapyom.com\/index.php?rest_route=\/wp\/v2\/media\/2388"}],"wp:attachment":[{"href":"https:\/\/www.tapyom.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2387"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tapyom.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2387"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tapyom.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2387"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}